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Building a web presence is a fundamental part of developing your career or your business. If you don't promote yourself, who will? The secret here is to seamlessly integrate your self-marketing into your line of business activities. One example is to manage your "newsworthy" tasks as if they were "documentaries" with a project plan, story board, daily blog entries, a stream of articles, and possible video segments. People are always interested in how a "pros" handles even the most mundane activities; call it "real" reality TV! |
