Create an Automated Sales System - Internet Marketing Australia

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Create an Automated Sales System
The sales funnel is set up to capture most people who visit your website by offering them something they will have difficulty turning down. The original offer is meant to harvest their email address. From there, you send them the freebie, which will include other offers. And, finally, if you still don't make a sale, you now have their email address and can continue to market them further down the line.....

The way to create an automated sales system that takes advantage of the great desire a segment of the population might have for some product or service, is to follow three easy steps.

  1. Make A Great Offer - This is the first powerful hook for the people who happen on your website. The ad can be for something like a free report that will be provided for adding their email to your list. Or, it can be for a discount coupon code available for those that sign up their email address. The whole point is to get that email address as quickly as possible while providing some incentive to purchase in step 2.
  2. Fabulous Sales Letter - If you are giving away the free report, this should actually be your sales letter in disguise. Include great information about the topic, but also include information that sells your products and services through the report copy.
  3. Add Affiliate Offers - Just in case they don't buy your products, that doesn't mean you still can't make a sale. Include information on affiliate offers that can provide a stream of income for you, whether they choose your product or not.

The sales funnel is set up to capture most people who visit your website by offering them something they will have difficulty turning down. The original offer is meant to harvest their email address. From there, you send them the freebie, which will include other offers. And, finally, if you still don't make a sale, you now have their email address and can continue to market them further down the line.

The trick to automating this entire process, however, is in how you set up the email system. You want to set up autoresponders to be able to send out products once a sale has been made. You don't want to have to check your email all the time, and manually respond to each one by attaching the report they've requested. Instead, you want the system to do it for you. You want your offer to send email to an autoresponder that replies with the free report. You don't even have to ever see that someone requested it.

You can also set up your payment processor to send an email to a specific email autoresponder that can respond with any product you are selling, without having to constantly manage incoming and outgoing emails. This way, you can set up a site, set up the offers, set up the autoresponders, and then walk away. All you're interested in is the dollar signs that you make at end of each month that should be automatically deposited into your payment collection areas.

 
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