| The Amazing Product Line Money-Getting Strategy! - Part III |
|
You absolutely need to have your low cost flagship product that you sell anywhere between $20 and $40. Make sure that you over deliver with this one because it is important for what's next.
You absolutely need to have your low cost flagship product that you sell anywhere between $20 and $40. Make sure that you over deliver with this one because it is important for what's next. Now, some of your visitors will buy your product and the next thing you need to do is to immediately sell them a higher priced product. This is called an upsell. An upsell is simply another related product that you sell at point of purchase. Let's say that someone buy your ebook about dog training. This ebook would teach the whole concept, but not in a step by step fashion. You would present them with another product (step by step with videos for example) that will show them exactly how to do what they just learned. This would be the second product in your line of product. As you probably guessed, your product line will progressively lead your customer from a low cost product to your high priced product. Many people do this, but they do it wrong. There is an art to presenting a product line and you need to do it right for maximum effectiveness and profits. In fact, your customers should think that your products were created just for them an that it is in their best advantage to purchase. If you take the right steps, your product will sell themselves. In fact, your customers will ask you about your next product. If you don't have it yet, it's not a problem. Just take all your buyers and potential customers questions and turn this into a product. Then, just sell it to them. |

