What Is The Function Of A Web 2.0 Conference? - Internet Marketing Australia

While it has been a few years since the first Web 2.0 conference took place in 2004, the reasons for the conference and the ideas that were presented at the gathering continue to inform the opinions of many people. Key to the work of that conference are the continuing ideas about the evolution of how all of us make use of the Internet and its resources. Here are some of the key ideas presented at the conference that continue to elicit discussion today.

While many people believe that the conference was aimed at presenting the idea of a whole new World Wide Web, that is not the case. Essentially, the idea was to focus on the changing ways that people use the existing Internet, and how those changes in approach were fueling a whole new way for the everyday user to make use of online resources. Thus, the idea behind Web 2.0 is not a new Internet, but simply new ways of using this tool to better advantage.

Second, the Web 2.0 conference addressed some of these newer applications that were becoming more and more popular as time went on. The fact that such innovations as auction sites, gaming sites, and sites geared directly toward presenting a wide range of information in a specific and very searchable format were all presented as indicators of Internet trends. Discussions of how these and other applications would grow and continue to evolve based on consumer demand were a significant part of the conference. Already, some of these projections are coming to pass, as more ways of accessing the Internet and making use of wireless devices have become common.

Last, the Web 2.0 conference made some projections of further innovations that would pull even more people into regular Internet use for many different needs. This includes the idea of online commerce that is not a compliment to a brick and mortar retail outlet, and all sorts of other applications that up to this point have not been present on the Internet. All in all, the conference was great for generating thoughts about the current conditions of the Internet as well as pointing to the future and increased opportunities to employ this valuable tool in new and exciting ways. For people who are more interested in the conversations that took place at that first conference, as well as some of the further debates and thoughts inspired by the gathering, there is a great deal of information available online.