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If you think that Search Engine Optimization is a professional career, think again. In this article we are going to look at step by step offpage optmization tactics that you can apply to your website or a blog to see is hit some great ranking in most if not all search engines. Stop submitting your website, let the search engines find you. And more of this issues to be tackled.
Whether you own a website or a Blog, the objective of every webmaster is to drive as much traffic to his or her website as possible to sell whatever it is that the website is selling. There are several ways to go about this and these methods ranges from Cost Per Click campaigns mostly referred as CPC to generating free traffic. In this article we are going to look at some factors that you can apply to your blog or website to see your search engine rankings shoot up tremendously which in turn make your site more "visible" to more audience/ visitors hence more sales. Normally referred to as "website optimization". There are 2 methods that you can apply to go about optimizing your website and they are: • On-page optimization - this is what you do within your website to optimize it; it include the choice of keywords, meta tags and more. • Off-page optimization. - This is what you do outside your website and it involves "reciprocal linking - exchanging links with other webmaster". Here is where the secret lies if you want to optimize your website to hit some good rankings and there are 9 off-page techniques steps to achieve this. They are:- 1. What are websites that are linking to yours? - Link to websites that have content that is related to yours, remember I am not saying otherwise will render you penalized but you will not get much out of it 2. How many websites are linking to yours? - The more the linking to your website the merrier 3. What is the Page Rank of the website linking to yours? - The higher the PR, the better 4. The title of the page of the website linking to yours - if the title page is matches or matches closely your keywords the better. 5. The Reference text used in the link linking to your website? - This is what visitors in the other person's website clicks to land on your page. It should also bear your keywords. 6. The number of outgoing links on the website to other website that is linking to yours - The less they have the better 7. The total number of links on the website that is linking to you - The more the better 8. Are the website that are linking to you considered by the SEs as "authority websites"? - This is how the search engines view the website that is linking to you, is it an important website? 9. The IP Address of the websites linking to yours.- The higher the number of different IP linking to yours the better |
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