Web Traffic - Ugly Truth About Guaranteed Traffic - Internet Marketing Australia

When your website has everything in place and ready to go 'live' on the Internet, the next most important thing is to drive traffic to your website.

No matter how professional your website looks, no matter how quality your content is, if you have no visitors, your website is nothing more than a trash.

Knowing that getting traffic concerns the life and death of most websites, some people jumped on that opportunity and came up with the "guaranteed traffic" scheme to mercilessly squeeze money out of those who desperately need traffic for their websites.

What does it mean by "guaranteed traffic" in the first place?

For example, let's say John Doe is the traffic vendor and he sells these traffic packages on his website:

• 20,000 guaranteed visitors at $60 - It means you pay $60 to him, and he'll get 20,000 people to visit your website
• 250 guaranteed signups at $200 - It means you pay $200, and he'll get 250 people to opt into your database

Here's how John sends "guaranteed traffic" to your website.

Step 1: You pay John money

Step 2: John pockets portion of the money and offers the remaining portion to his members who will in turn click to visit your website or even opt into your database

Step 3: You get the number of visitors or opt-ins you required for your website. Your deal with John is fulfilled.

[Note: you're only John's client, not his member. John will have other websites that help him sign up free members who are always on standby to visit other people's websites in return for some money.]

This scheme is commonly called "paid-to-click" or "paid-to-signup". Meaning, John's members get paid for clicking to visit your website or opt into your database respectively.

So, will this kind of visitors carry genuine interest in your product offer?

The answer is NO.

You ask those big-time gurus or experts around. None of them uses this scheme to generate traffic because they know this method drives visitors who are only interested in making money through visiting websites.

If you were like those people who love to get paid by clicking to visit websites or opt into database, you'd love to have such a scheme to help you make some spare cash.

But if you're running a serious online business, I'm sure you don't want to have this kind of "traffic" flocking to your website that doesn't help in your sales but drain away your money instead.

So don't be too happy yet when you receive guaranteed visitors to or signups via your website. If you go check up on your sales, most likely you would be disappointed.

Who's actually making sales instead? The traffic vendor of course!.

So, the conclusion is, don't get swayed by the smoke and mirrors and dump your money in such low quality traffic scheme.

You should place more emphasis on driving traffic via search engine and pay-per-click because these are the real targeted visitors who are really interested in your offer.

And thus increasing your chances of grabbing more sales.

Special note: Key difference between pay-per-click and paid-to-click

Pay-per-click and paid-to-click are 2 totally different advertising methods.

Unlike paid-to-click visitors who get paid for visiting your website, pay-per-click works in such a way that you pay only when someone clicks on your ad to go to your website.

This type of visitors are not being paid for visiting your website, meaning they go to your website out of pure interest, thus you're more likely to make sales.

An example of pay-per-click ads would be those ads on the right of Google search results page.